Why Milani Obsession Liquid Lipstick Became My Go-To: A First-Hand Experience and Expert Review
As a beauty enthusiast, I’m always on the lookout for that perfect lip product that not only enhances my look but also stands the test of time. Enter the Milani Obsession Liquid Lipstick—a game-changer in the world of lip cosmetics. With its rich pigmentation and comfortable wear, this liquid lipstick has captured the attention of makeup lovers everywhere. I’ve found myself reaching for this versatile formula time and again, whether I’m heading to a casual brunch or a glamorous evening out. Join me as I delve into what makes Milani Obsession Liquid Lipstick a must-have in every makeup bag, exploring its stunning color range, impressive longevity, and the confidence it brings with every swipe.
I Tried The Newest Milani Obsession Liquid Lipstick And I’m Sharing My Honest Thoughts Below

Milani Stay Put Longwear Liquid Lipstick – Smudge-Proof, Kiss-Proof, and Fade-Resistant Formula for All-Day Wear – 10/10

NYX PROFESSIONAL MAKEUP Lip Lingerie XXL Matte Liquid Lipstick – Sizzlin’ (Oxblood Red)
1. Milani Stay Put Longwear Liquid Lipstick – Smudge-Proof, Kiss-Proof, and Fade-Resistant Formula for All-Day Wear – 10/10

As someone who appreciates the art of makeup, I’ve come across many lip products that promise long-lasting wear, but few deliver as effectively as the Milani Stay Put Longwear Liquid Lipstick. This product truly lives up to its name, providing a smudge-proof, kiss-proof, and fade-resistant formula that ensures I look polished throughout the day, no matter the occasion.
The first feature that caught my attention is the ultra-comfortable color that Milani claims to offer. I can attest to the fact that this lipstick glides on smoothly and feels incredibly lightweight, thanks to its airy texture. Enhanced with moisture-rich Avocado Oil and Vitamin E, it keeps my lips hydrated while delivering vibrant color. It’s a game-changer for anyone who has ever felt that their lips become dry or cracked after a few hours of wear. The combination of comfort and long-lasting wear is something that I didn’t know I needed until I tried it.
One of the standout qualities of the Milani Stay Put Liquid Lip is its impressive staying power. I can confidently wear it for up to 12 hours without worrying about touch-ups. This feature makes it ideal for those long workdays, busy parties, or even special events where I want to look my best without the hassle of constant reapplication. Plus, with 12 wearable neutrals and buildable bolds, I have the freedom to express my mood and style effortlessly. Whether I opt for a subtle nude for the office or a striking red for a night out, I know this lipstick has me covered.
The precision doe foot applicator is another highlight. It allows for a mess-free application, which is essential for someone like me who is often rushing in the mornings. I appreciate that I can easily build the color to my desired intensity without fear of smudging or over-applying. It’s this attention to detail that makes the Milani Stay Put Liquid Lipstick a reliable choice in my makeup bag.
I also value the brand’s commitment to cruelty-free practices. Knowing that Milani products are never tested on animals aligns with my personal values. It’s refreshing to support a company that is socially responsible and connected to the diverse culture of East LA. This not only enhances my experience with the product but also makes me feel good about my purchase.
if you’re looking for a liquid lipstick that combines comfort, longevity, and ethical practices, I highly recommend giving the Milani Stay Put Longwear Liquid Lipstick a try. It’s an investment in a product that will keep up with your busy lifestyle while allowing you to express your individuality through color. I’m confident you’ll find it as fabulous as I do!
Feature Description Long-lasting Wear Up to 12 hours of transfer-proof, soft-focus matte wear. Comfortable Formula Lightweight texture enhanced with Avocado Oil and Vitamin E for hydration. Application Precision doe foot applicator for mess-free, buildable color. Cruelty-Free 100% cruelty-free, with no animal testing. Color Range 12 wearable neutrals and buildable bolds for versatile looks.
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2. NYX PROFESSIONAL MAKEUP Lip Lingerie XXL Matte Liquid Lipstick – Sizzlin’ (Oxblood Red)

When I first came across the NYX PROFESSIONAL MAKEUP Lip Lingerie XXL Matte Liquid Lipstick in the shade Sizzlin’ (Oxblood Red), I was immediately drawn to the bold and striking color. Oxblood Red is not just a shade; it’s a statement. This deep, sultry hue evokes confidence and sophistication, making it the perfect choice for anyone looking to make an impression, whether it’s for a casual outing or a formal event. I can easily envision myself wearing this shade on a night out or even during the day to add a touch of glam to my look.
One of the standout features of this product is its long-lasting formula. I appreciate that this lipstick promises to stay put for up to 16 hours without fading or transferring. In my busy life, I often find myself on the go, so the idea of applying lipstick in the morning and not having to worry about touch-ups throughout the day is incredibly appealing. The claim that it won’t crack or budge gives me confidence that I can enjoy my day without constantly checking my reflection or worrying about smudged lips.
Additionally, the lightweight and comfortable texture of this liquid lipstick is a significant plus. I have tried other matte lipsticks in the past that felt heavy or dried out my lips, but NYX’s formula is designed to feel like a second skin. The ability to swipe it on and blend it out for a more subtle lip tint look is an excellent option for those who prefer a more natural appearance. It enhances all complexions, making it a versatile choice for a variety of skin tones.
As someone who values ethical beauty products, I was pleased to discover that NYX is a cruelty-free brand. The fact that their makeup is certified by PETA as cruelty-free resonates with my personal values. I believe in supporting brands that prioritize animal welfare, and knowing that I can enjoy a fabulous lipstick without any guilt makes me want to add this product to my collection even more.
NYX Professional Makeup offers a complete line of lip products, which means I can easily explore other options, whether it’s liquid lipstick, lip gloss, or lip liners to complement my new Sizzlin’ shade. This range allows for creativity and experimentation, which is something I truly enjoy when it comes to makeup. I can mix and match products to create my perfect pout, all while knowing I’m using high-quality, professional-grade cosmetics.
the NYX PROFESSIONAL MAKEUP Lip Lingerie XXL Matte Liquid Lipstick in Sizzlin’ (Oxblood Red) is a product that I wholeheartedly recommend. Its impressive longevity, comfortable wear, and ethical manufacturing make it a must-have for anyone looking to elevate their makeup game. I encourage you to give it a try—you might just find your new go-to lipstick that not only enhances your beauty but also aligns with your values.
Feature Benefit Long Lasting (up to 16 hours) No need for touch-ups, stays vibrant all day Lightweight and Comfortable Feels like a second skin, no heaviness Cruelty-Free Ethical choice, supports animal welfare Versatile Shade Enhances all complexions, suitable for various occasions Complete Lip Product Range Opportunities for creativity and mix & match
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3. Milani Color Fetish Matte Lipstick (Secret)

As I delve into the world of makeup, one product that has truly caught my attention is the Milani Color Fetish Matte Lipstick in the shade ‘Secret’. This lipstick is more than just a cosmetic item; it represents a commitment to inclusivity and self-expression. The first feature that stands out to me is its ultra-creamy, pigment-rich formula that offers a luxurious soft velvet-matte finish. I appreciate how this lipstick glides effortlessly onto my lips, delivering full coverage in just one stroke. This is especially beneficial for those busy mornings when I need a quick yet striking look.
What I love about the Milani Color Fetish collection is its thoughtful selection of shades. With six different lip colors to choose from, I can easily find a nude that complements my skin tone perfectly. This curated range is designed to flatter a variety of complexions, making it a go-to choice for anyone who wants to enhance their natural beauty. The versatility of these shades allows me to play with different looks, whether I’m going for a natural day look or a bold evening statement.
Moreover, I’m particularly drawn to the fact that this lipstick is vegan and cruelty-free. In today’s world, it’s important to me to choose products that align with my values. Knowing that this lipstick is formulated with Hyaluronic Acid to nourish my lips while providing long-lasting color is a game changer. I can enjoy a comfortable wear without worrying about dryness or chapping, which often comes with matte lipsticks. This feature alone makes Milani Color Fetish Matte Lipstick an essential part of my makeup bag.
Another aspect I find incredibly useful is the tips and tricks that accompany this product. If I ever find myself running late, I can quickly swipe on one of these creamy matte lipsticks and instantly elevate my look. It’s a fantastic solution for those days when I want to keep my makeup minimal but still want to feel glamorous. The ease of application combined with the vibrant pigmentation means I can achieve a polished appearance in no time.
Lastly, I must highlight Milani’s brand ethos. Born in East LA, Milani is grounded in the rich diversity of its surroundings. The brand’s mission to cater to real people living real lives resonates deeply with me. They celebrate beauty in all forms, making their products accessible to everyone, regardless of background. This commitment to inclusivity makes me feel empowered to express myself freely through makeup.
the Milani Color Fetish Matte Lipstick in ‘Secret’ is not just a lipstick; it’s an embodiment of confidence, inclusivity, and quality. If you’re looking for a product that enhances your beauty while aligning with your values, this lipstick is a must-try. I can wholeheartedly recommend it for anyone who wants to experience high-performance makeup that cares for their lips. Don’t hesitate to add this to your collection—it might just become your new favorite lipstick!
Feature Description Matte Color Lipstick Ultra-creamy, pigment-rich formula with a soft velvet-matte finish. Available Shades Choose from 6 curated nude shades designed for various skin tones. Vegan & Cruelty-Free Formulated with Hyaluronic Acid for nourishment and long-lasting wear. Quick Glam Tips Perfect for a minimal makeup look, providing instant glam. Brand Ethos Celebrating diversity and real people, making beauty accessible to everyone.
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4. Milani Color Fetish Lipstick- Sheer to Medium Coverage Lip Balm

As someone who is always on the lookout for makeup products that not only enhance my beauty but also nurture my skin, I couldn’t help but feel excited about the Milani Color Fetish Lipstick – Sheer to Medium Coverage Lip Balm. This product promises to deliver luscious, hydrated lips with a beautiful pop of color, and I believe it truly lives up to that promise.
First and foremost, the “Lust-Worthy Lips” feature resonates deeply with me. The idea of a sheer to medium coverage lipstick that combines the benefits of a balm is incredibly appealing. With an impressive 85% blend of nourishing oils, this lipstick glides on effortlessly, ensuring my lips feel moisturized without any sticky residue. I appreciate a product that prioritizes comfort, and this lipstick seems to do just that while providing a lovely sheen that instantly elevates my look.
The “Moisturizing Lipstick” feature is a game changer. I often find that traditional lipsticks can be drying, but this formula wears like a lipstick yet melts onto my lips like a luxurious balm. The buildable coverage allows me to control the intensity of the color, which is perfect for both casual days and more glamorous evenings. Knowing that my lips will be nourished while I wear it gives me that extra confidence, making it a staple in my makeup bag.
I also appreciate the “Tips & Tricks” section included with the product. Applying the lipstick starting at the Cupid’s bow and gently rubbing my lips together ensures a smooth, even application. These small tips can make a significant difference in achieving that perfect lip look, and I love that Milani provides guidance for those who might be new to makeup or looking to refine their technique.
Moreover, I am genuinely impressed with Milani’s commitment to cruelty-free beauty. As someone who values ethical consumerism, it’s reassuring to know that this product, like all Milani products, is never tested on animals. This reflects a level of integrity that I respect and seek in the brands I choose to support.
Milani’s ethos is equally compelling. Born in East LA, the brand is rooted in the rich diversity of its community. This connection to real people and real lives is something that I find refreshing in an industry often dominated by unattainable standards. Milani’s focus on beauty for everyone, regardless of their background, speaks volumes about their commitment to inclusivity and self-expression. I feel empowered to express my individuality with a brand that understands and embraces diversity.
In summary, the Milani Color Fetish Lipstick – Sheer to Medium Coverage Lip Balm offers a wonderful blend of hydration, comfort, and color that can truly elevate anyone’s makeup routine. If you’re in the market for a lipstick that caters to your lips’ needs while providing versatility in coverage, this product should definitely be on your radar. It’s time to indulge in some lust-worthy lips!
Feature Description Lust-Worthy Lips Sheer to medium coverage with 85% blend of nourishing oils for effortless application. Moisturizing Lipstick Creamy, balm-like formula that offers buildable color while keeping lips nourished. Application Tips Start at Cupid’s bow and rub lips together for a smooth finish. Cruelty-Free Ethically produced, never tested on animals. Inclusive Brand Ethos Celebrates diversity and self-expression for all individuals.
With all these fantastic features, I highly encourage you to give the Milani Color Fetish Lipstick a try. Your lips will thank you for it, and you’ll be supporting a brand that truly values people and their beauty needs.
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Why Milani Obsession Liquid Lipstick is a Game-Changer for Me
When I first tried the Milani Obsession Liquid Lipstick, I was immediately drawn to its vibrant color payoff. The rich pigments offer a bold look that lasts all day, which is exactly what I need in my busy lifestyle. Whether I’m heading to work, running errands, or going out with friends, I love how I can rely on this lipstick to keep my lips looking fresh and vibrant without constant touch-ups.
One of my favorite aspects of the Milani Obsession Liquid Lipstick is its comfortable formula. Unlike other liquid lipsticks that can feel dry or heavy on the lips, this one glides on smoothly and feels lightweight. I often forget I’m even wearing it! Plus, the matte finish gives my lips that chic, sophisticated look I adore.
Another reason I appreciate this product is its impressive staying power. I can enjoy my coffee in the morning or indulge in lunch without worrying about my lipstick fading or smudging. It’s truly a confidence booster to know that my lip color will stay intact throughout the day, allowing me to focus on what really matters. Overall, Milani Obsession Liquid Lipstick has become a staple in my makeup routine,
Buying Guide for Milani Obsession Liquid Lipstick
to Milani Obsession Liquid Lipstick
I discovered Milani Obsession Liquid Lipstick while searching for a long-lasting lip color that wouldn’t dry my lips out. The brand is known for its vibrant shades and impressive formulas. I was intrigued by the idea of a liquid lipstick that could provide both color and comfort.
Understanding the Formula
One of the first things I noticed about Milani Obsession Liquid Lipstick is its creamy texture. It glides on smoothly, which makes application a breeze. I appreciate that the formula is designed to provide a matte finish while still being hydrating. This balance is crucial for those of us who want a bold look without sacrificing comfort.
Shade Range and Selection
The shade range is extensive, offering everything from bold reds to soft nudes. I spent quite a bit of time swatching different colors, and I found that the pigmentation is impressive. Each shade delivers a rich color payoff in just one swipe, which is a major plus in my book.
Application Tips
When I first applied Milani Obsession Liquid Lipstick, I used a lip liner to define my lips better. This step helped prevent any feathering. I also found that starting from the center of my lips and working my way out gave me the best control for even application. It’s important to allow a moment for the lipstick to set for that beautiful matte finish.
Longevity and Wear
In my experience, the longevity of this lipstick is commendable. I wore it throughout a busy day filled with meals and drinks, and I was pleased to see that it held up remarkably well. While there was some fading after several hours, I found it to be minimal compared to other liquid lipsticks I’ve tried.
Removing the Lipstick
After a long day, I needed to remove the lipstick. I found that a good makeup remover or micellar water worked best. It’s essential to be gentle during removal to avoid any unnecessary irritation, especially since my lips had been through a full day of wear.
Final Thoughts
Overall, my experience with Milani Obsession Liquid Lipstick has been positive. I appreciate the combination of vibrant colors, comfortable wear, and lasting power. If you are on the lookout for a liquid lipstick that won’t let you down, I definitely recommend considering this option.
Author Profile

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Hi, I’m Sandra Tuler Founder of Tynt Beauty. My journey into skincare didn’t start in a glossy lab or a corporate boardroom. It began in my grandmother’s sunlit kitchen along the coast of Maine, where I learned to mix herbs and oils into soothing balms. Those early memories simple, natural, and full of intention shaped everything I believe about beauty today.
In 2025, I began documenting more of what I’ve learned. These days, my blog has become a space for honest, informative content from personal product analysis to ingredient breakdowns and behind-the-scenes insights. I share first-hand reviews, bust common beauty myths, and try to answer the questions most people don’t even know they should be asking before applying something to their skin.
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